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Small businesses need all the attention they can get if they are going to make it through the turbulent early years of their operations. All businesses are going to struggle early on, but the challenge is even greater for smaller entities that have precious little capital to work with.
Life does not stop during this pandemic, however. For many small business owners, completely shutting down their business is not a realistic option.But how can you go about making a profit during this extraordinary time in history? Marketing smartly will certainly help. In this case, you need to tweak your marketing efforts with the pandemic in mind.