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Ranking your website well on search engines is a crucial step towards making your website work for you and your bottom line. If no one finds you, your products or your services- all of your work is wasted. Even with the rise in ads, SEO is still an incredibly important aspect of digital marketing success. Consumers are becoming polarized and you will find that there is a growing majority in web users looking for real, organic and authentic results.
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Properly tracking and recording your website’s data is a crucial step in defining what your success looks like.